> I see it as one incumbent battling another incumbent over literally billions of dollars of future ad revenue. This is a little reductive. Although Google Fib

> I see it as one incumbent battling another incumbent over literally billions of dollars of future ad revenue. This is a little reductive. Although Google Fiber is a sibling company related to Google and probably heavily subsidized by parent Alphabet, it's incorrect to say that Google Fiber is selling billions of ad revenue. I think this is a good example because it starkly puts in contrast the power dynamics: if an ISP that is strongly subsidized by Alphabet can't even break into the market, we know things are really bad. This is a great move on the path towards making 15-person startups competitive, and it isn't insignificant. Success and failure are not a binary all-out choice between total ISP monopolistic domination and 100% free market for 1-person startups. It's a sliding scale, and any movement in this direction is a success.