I figured these were a step further towards MLM: a single company selling individuals signs and a generic dating site for $3000 or whatever and promising them a

I figured these were a step further towards MLM: a single company selling individuals signs and a generic dating site for $3000 or whatever and promising them a portion of the proceeds. That way the central company never has to plant signs or study the local market, etc. There's also a handwritten sign for a dating site in my city I've seen a couple places now. It's not obviously hyperlocal so I imagine it's someone's actual "I'm going to be the next Zuckerberg" project.