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At first I thought the only way to genuinely avoid these kind of bots is to have reviewers posting videos, maybe hosted on YouTube to save costs. Videos are the
by sbjs 8y ago
At first I thought the only way to genuinely avoid these kind of bots is to have reviewers posting videos, maybe hosted on YouTube to save costs. Videos are the only thing that can't be faked as easily (but they can with 'deep fakes'). But this won't actually solve the problem. These reviews may be fake but they're probably real people being paid to write them, and those real people can just as easily make real review videos.
I don't think there is an automated solution to "liars will lie for money". I think the only real solution is brand trust. We have to go back! Back to a time when you knew something was good because it proved that it was good, and word of mouth spread to let you know it was good. Don't trust anonymous word of mouth either.
- coryfklein 8y agoOr only allow paying Prime members to leave reviews. That would cut out the fraud pretty darn quickly.
- sbjs 8y agoNo, a scammer can say to 10 people "here's $10 to buy get an account, now leave 100 reviews and I'll pay you $1 for each" and that guy himself gets paid $10 per review directly from the seller. The people each made $100, and he spent $110 on each of them, losing $1,100 total, but he made $1,000 of each, so $10,000 total. At the end of the day he made $8,900 by acting as a middle man.
- fastball 8y agoYou're not factoring in the fact that if a Prime member participated in this, Amazon could suspend their account without any reimbursement. For most people, chump change is not worth nuking your $99 Prime account. Also, the idea that sellers would pay $10 each for a 5-star review is laughable. It's easy to make something economically viable when you're numbers are complete drivel.