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The thing is, the ad spend of the bad actors during the election was basically inconsequential. But the organic reach was huge since inflammatory fake stuff spr
by cm2012 8y ago
The thing is, the ad spend of the bad actors during the election was basically inconsequential. But the organic reach was huge since inflammatory fake stuff spreads easily, especially if you pay 100s of people controlling individual accounts to boost it.
- vuln 8y ago$100k versus 5 billion dollars spent by the presidential campaigns. Why are these people working for the IRA? Wouldn't they make billions in marketing anything other than political division? https://www.economist.com/graphic-detail/2016/03/07/the-2016-presidential-money-race https://www.economist.com/graphic-detail/2016/03/07/the-2016...
- cm2012 8y agoLike I just said, it's specifically not about the ads. It's about the farm of fake content creators. They don't work for anyone else because it's state supported and also not particularly skilled, just no real companies would do that kind of astroturfing.