IIRC your "app" is not just the executable, but everything related to your application in the store. That includes all assets, metadata, listings, etc. Also the

IIRC your "app" is not just the executable, but everything related to your application in the store. That includes all assets, metadata, listings, etc. Also the "transactions" includes selling the app in the store, so unless you make it available free of charge, you can't promote alternate download sites for the same content you're selling in the store. You can however link to the "app's website", and if you just happen to have a download link there, for a version somewhat different from the one in the store... they might have a much harder time finding something wrong with that.