That was covered later in the article: > Amazon is great at inventing new categories, from online bookselling to cloud-computing services to voice-commanded pe

That was covered later in the article: > Amazon is great at inventing new categories, from online bookselling to cloud-computing services to voice-commanded personal assistants. The author is categorising AWS as a new category more-or-less created by AWS, rather than an existing category they entered and disrupted. I'm not sure I 100% agree, but it's still a reasonable position to hold. VPS providers existed before AWS, but AWS is much more than just another VPS provider.