Sometimes companies do build their identities based on color. For example, UPS brown, Fluke yellow, or Louboutin red. While it seems silly, they're distinct cu

Sometimes companies do build their identities based on color. For example, UPS brown, Fluke yellow, or Louboutin red. While it seems silly, they're distinct cues that indicate a specific brand, and having another company use them would cause customer confusion.