I'm never happy about trademarking a single, generic thing like that. If someone comes along with the same shape, calls it a Pit-Pat Bar and contains kinda simi

I'm never happy about trademarking a single, generic thing like that. If someone comes along with the same shape, calls it a Pit-Pat Bar and contains kinda similar ingredients, sure. But I think that if you're going to trademark something narrowly defined, a specific shape or color, then either it needs to be so unique and pointless that no one would ever copy that thing on their own, or it should be coupled with other unique things that clearly identify a single specific brand. This topic comes up a lot, though. It seems to be that most people in our little bubble think that intellectual property law is too vague, expansive, arbitrary, and violates common sense. At least the supreme court dealt a little bit of a blow to patent trolls, but the whole system needs to be reformed.