No, I don’t suppose we’re in a similar situation. In your example, the mailer would leave a paper trail or more importantly one would expect such a mailer to di

No, I don’t suppose we’re in a similar situation. In your example, the mailer would leave a paper trail or more importantly one would expect such a mailer to disclose who’s sending them. Secondly, the scale and efficiency with which one could target was rather limited. Specifically, the candidate would have a hard time not only “targeting” the right audience but also find it rather impossible to customize the content of the mailer to individual recipient. It is not based on the same principle - one involves human actors and associated inefficiencies and “unscalability” while other involves mindless robots over zealously bombarding “targeted” audience with deception and lies.