Outside of search, you should ask why are they winning? Better products don't necessarily have better user numbers due to how much network effects play into a l

Outside of search, you should ask why are they winning? Better products don't necessarily have better user numbers due to how much network effects play into a lot of googles products. There's no doubt in my mind that google has been able to leverage their search and advertising businesses, not only as products themselves, but also their knowledge in the space, to push users to, and keep their eyes on said products. If apple and google traded maps products, it's very likely that web and android users would still largely use the google one more often than apple maps is being used now since they have more power to guide you into using the product. The same applies to them advertising chrome when you open up another browser to google.com.