3 ms·
cluttered designs == longer time on site, more clicks, more page views.
by sdh 16y ago
cluttered designs == longer time on site, more clicks, more page views.
- deleted 16y ago[deleted]
- amadiver 16y agoI think this is an overly cynical view. I don't think anyone actually strives for mediocrity. Maybe someone might rationalize it after the fact -- "I did that on purpose to increase page views." The fat cat PM smoking a cigar and pulling at his suspenders, yelling in a fast-talking Transatlantic accent for "More clutter on the page, or it's your ass!" strikes me as cartoonish ;) (I don't think Yelp's design is mediocre; it attracted me to the site over CitySearch years ago. I think it's just a little dated, and hasn't integrated what we've all learned about UX in the interim yet.)
- melissamiranda 16y agoReally? I'd love to see the stats for this. More time on site may just be a reflection of more time on that page, because people spend so much time figuring it out (in which case you'd want to look at the bounce rate, I bet it's high). And more page views, why do people still care so much about pageviews when primary monetization is not via CPM ads? Regardless, I'd love to see a source for this claim.