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I'd be interesting in knowing how this was caught. I was under the impression that this sort of thing goes on pretty often. I certainly don't assign a particula

I'd be interesting in knowing how this was caught. I was under the impression that this sort of thing goes on pretty often. I certainly don't assign a particularly high credibility to anonymous online rave reviews.

lotusleaf1987 16y ago
On a related note, the Whole Foods CEO got caught in 2007 anonymously disparaging his business rival, Wild Oats Market, on Yahoo message boards. Apparently it was a violation of Regulation FD, which bans selective disclosure of information: http://blogs.mercurynews.com/vindu/2007/07/11/whole-deception-ceo-of-whole-foods-used-fake-name-to-hype-stock-on-yahoo-message-board/ http://blogs.mercurynews.com/vindu/2007/07/11/whole-deceptio...
nikosdimopoulos 16y ago
It is amazing how much information certain people have on the Internet regarding themselves. A simple IP check could have done the trick, provided that it could be cross referenced with orders. So if the individual shopped from home, they know his IP address - then posted a review, and continued posting more reviews... there you go :) Sometimes reviews are pretty good to let you know what is going on with the particular product/service. It's a hit and miss though in most cases.
binbasti 16y ago
He used his own Amazon account and his real name was visible on the Amazon Wishlist. And, even more funny, his wife did the same thing. Here's the original blog entry (in German, scroll down for some screenshots): http://gutjahr.biz/blog/2010/10/wedepp/ http://gutjahr.biz/blog/2010/10/wedepp/