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I disagree, if someone likes a restaurant then they're likely to come back even if they can get a cheaper meal elsewhere, price isn't the primary factor most pe
by ig1 16y ago
I disagree, if someone likes a restaurant then they're likely to come back even if they can get a cheaper meal elsewhere, price isn't the primary factor most people use in choosing a restaurant.
- AlexMuir 16y agoPartly - but people who like trying new restaurants are going to keep trying new ones. Not stop because they found somewhere they like. They might like the next place even more - and at half the price I'm sure they will.
- singer 16y ago"Not stop because they found somewhere they like" I bet the average person would go back and/or recommend the restaurant to friends if they had a good experience though.
- steveklabnik 16y agoThis article would seem to indicate that that's not really the case.
- singer 16y agoAccording to the article, less than 32% of the customers visited once. "The 32% that said they didn’t make a profit from the program reported that customers rarely bought more than the coupon deal and few returned to the business at a later date." If over 68% of the customers returned, then I'd call that a huge success.
- ig1 16y agoAs someone else noted the sample is very small, likely to only cover a dozen restaurants, so were talking about 6-7 places that wouldn't use it again. Also if you look at the comments made by the restaurants a lot were complaining about fraud (people photocopying groupons) and low tipping rather than lack of repeat customers (although there are a few along those lines as well).