Indeed, Microsoft's UWP (Universal Windows Platform) would've come with an app store [1] and that was a big threat to Steam much moreso than gaming in general.

Indeed, Microsoft's UWP (Universal Windows Platform) would've come with an app store [1] and that was a big threat to Steam much moreso than gaming in general. [1] https://www.theguardian.com/technology/2016/mar/04/microsoft-monopolise-pc-games-development-epic-games-gears-of-war https://www.theguardian.com/technology/2016/mar/04/microsoft...