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I thought that they'd pretty much announced that they were doing it? Effectively placing adverts in the timeline. But this is about Twitter the platform rathe

I thought that they'd pretty much announced that they were doing it? Effectively placing adverts in the timeline. But this is about Twitter the platform rather than Twitter the organisation isn't it? It's closer to formalising the sort of promo the MacHeist guys do where you get extra stuff for tweeting about them. I must admit I like the idea as a business. It's limitation is that the more successful it is, the more frequent it's messages, the more spam like it becomes, the more people will hate it and the less successful it will become...

nsfmc 16y ago
i encountered this sort of "pay with a tweet" (pwat?) via a macheist promo you're mentioning and i had exactly the same reaction as actually paying cash, except that it was more difficult because it was a sort of half-hearted, monetarily encouraged plug for something i wasn't internally raving about. At the point i actually did it, i felt like i had sold out. Which is to say that pwat could be totally effective in being a payment mechanism, but only if the stakes of the pwat's message are high enough to equate to a non-trivial reblogging of a url.