Yes! I would have bet AVIF would have been the container format of the future. Hopefully though, it can take some learnings out of this project and become even

Yes! I would have bet AVIF would have been the container format of the future. Hopefully though, it can take some learnings out of this project and become even better at the end given evolution is metadata storage expectations to support "live photos" "motion photos" etc. But having another format when there are already so many, may result in unwanted confusion too, which I would be wary of. :(