Agreed. Ars got this particular point wrong. Android wasn't developed to fend off Apple. It was developed to fend off Microsoft. Andy Rubin was already in V

Agreed. Ars got this particular point wrong. Android wasn't developed to fend off Apple. It was developed to fend off Microsoft. Andy Rubin was already in Vegas at CES to show off Android to carriers and device makers (back when it was going to be a Blackberry knockoff) when Steve Jobs was on stage to demo the iPhone. >On the day Jobs announced the iPhone, the director of the Android team, Andy Rubin, was six hundred miles away in Las Vegas, on his way to a meeting with one of the myriad handset makers and carriers that descend on the city for the Consumer Electronics Show. Rubin was so astonished by what Jobs was unveiling that, on his way to a meeting, he had his driver pull over so that he could finish watching the webcast. “Holy crap,” he said to one of his colleagues in the car. “I guess we’re not going to ship that phone.” https://www.theatlantic.com/technology/archive/2013/12/the-day-google-had-to-start-over-on-android/282479/ https://www.theatlantic.com/technology/archive/2013/12/the-d... Google did change Android from being a Blackberry knockoff to being an iOS knockoff after seeing the iPhone demo, but Android was already long in development, because Google then feared Microsoft would engage in exactly the sort of behavior that Google was just found guilty of. >Google executives were convinced that if Windows on mobile devices caught on, Microsoft would interfere with users’ access to Google search on those devices in favor of its own search engine. The U.S. government’s successful antitrust trial against Microsoft in the 1990s made it difficult for the company to use its monopoly on desktops and laptops to bully competitors. It could not, for example, make Microsoft’s the default search engine in Windows without giving users a choice between its search engine and those from Google, Yahoo, and others. However, on smartphones, few rules governed how fiercely Microsoft could compete. It didn’t have a monopoly there. Google worried that if Microsoft made it hard enough to use Google search on its mobile devices and easy enough to use Microsoft search, many users would just switch search engines. https://www.theatlantic.com/technology/archive/2013/12/the-day-google-had-to-start-over-on-android/282479/ https://www.theatlantic.com/technology/archive/2013/12/the-d...