To play devil's advocate, Google's had these rules in place since Android released. It may be hard to visualize but Android started with 0% market share like ev

To play devil's advocate, Google's had these rules in place since Android released. It may be hard to visualize but Android started with 0% market share like everyone else. The tools Google used in Android's early days to rein in fragmentation (meaning what the EU is fining them for today) were effective but Google was still lambasted about not doing enough back then. The only thing that's changed from then to today is Android's market share. I'm not so sure taking away Google's ability to fight fragmentation is necessarily a good thing for consumers or developers. It'll certainly please OEMs and telcos, though.