You're right that this isn't a proven method of success, but the smell test seems to tell me that it's harder to do two very hard things than it is to do just o

You're right that this isn't a proven method of success, but the smell test seems to tell me that it's harder to do two very hard things than it is to do just one. They are simultaneously trying to redesign the auto experience AND invent a technology that doesn't exist. If doing one made the other easier, I would understand, but that doesn't seem to be the case. They are solving a problem that doesn't exist yet.