Discovery is pretty much impossible for anything with a lot of products, I think mainly because there's no way to account for someone's personal taste, a pretty

Discovery is pretty much impossible for anything with a lot of products, I think mainly because there's no way to account for someone's personal taste, a pretty intangible concept. Trying to find actual hidden gems on Steam or iOS is a nightmare, to the point where I waste the time I set aside to play games because I'm looking for one instead. Same with Amazon, the best it can do is "people who bought this product also bought this other sort of related product." I also agree that UI like Netflix currently has -- big giant vaguely descriptive rectangles that only fit a handful on screen at once -- make discovery super discouraging, since it becomes tedious to scroll through everything and find more info about it.