Isn't this similar to posting on SoundCloud with no specific intent or expectation? Publishing content is an easy way to make it available on a bunch of devices

Isn't this similar to posting on SoundCloud with no specific intent or expectation? Publishing content is an easy way to make it available on a bunch of devices, so if you're not concerned with outcomes then what's the difference? Need to read the article I guess. Edit: OK, some people expect to attract a following and are having trouble: > attracts over two million broadcasters every month ... Discoverability is an issue No kidding.