What is the value of content offered on a site that would not have existed if not for AdTech life support? AdTech made it possible and easy revenu has become t

What is the value of content offered on a site that would not have existed if not for AdTech life support? AdTech made it possible and easy revenu has become the main reason to publish online. Publish anything and generate revenue through click baiting, content farms etc. AFAIC there’s no problem if these types of sites will go under, including sites I visit regularly like huffpost, thedailybeast and haartez - which mix some quality content with huge amount of fluff and spam. This model does not work. I’m not going to buy a subscription in order to have adfree experience while being served sponsored content and law quality translations (haaretz has a horrible reputation in that respect) or intentionally provocative content meant to incite rather that encourage debate (again, haaretz.co.il is really shameless in that respect).