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Ask HN: How do companies use branded pre-paid debit cards?
I've seen these used pretty often these days, from MoviePass having a branded debit card that's used for purchases to Privacy.org creating a way to generate them for the web. Is there a modern approach to do so that doesn't involve incorporating a bank?
- zxcmx 8y agoGoogle “branded debit cards program”. It’s a bit like starting a virtual telco. You usually work with a white-label reseller who in turn has relationships with {banks, carriers} respectively. The reseller has a platform and network hookups and they’re ready for you to slap your unique brand on top. On the other hand, you can also work chain brands to do POS integrations - which may be a better choice for loyalty cards or subscriptions.
- akhilcacharya 8y agoHow does the company fund them? Do the branded providers have APIs and the like?