The "being better at online shopping" bit was meant to be facetious. More to the point was that it feels like a case of the negative voices drowning out the sat

The "being better at online shopping" bit was meant to be facetious. More to the point was that it feels like a case of the negative voices drowning out the satisfied, and I find this is often the case as companies grow from underdog startup to industry leading goliaths. See the Golden State Warriors.