> But just like buying a >$1k bike, for the average person you can't take advantage of the extra value and care that went into the product. I'd put this price

> But just like buying a >$1k bike, for the average person you can't take advantage of the extra value and care that went into the product. I'd put this price at around 2500. The better shifting from a decent group set makes a huge difference in a new rider's ability to enjoy the ride. It's hard to enjoy a ride when your chain keeps dropping and you cant shift through your gears. Though, I really wish someone would come out with a mass market Ultegra spec'ed decent geometry steel bike for ~1k.