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if FB started selling products using my name based on me liking producst; I won't be happy. i.e. don't try to sell my mom a playboy cause I 'fan'd' their page.
by redorb 16y ago
if FB started selling products using my name based on me liking producst; I won't be happy.
i.e. don't try to sell my mom a playboy cause I 'fan'd' their page.
- Joeboy 16y agoThat's not likely to happen because Playboy's ads will presumably be targeted at (a subset of) men. Anyway, FB doesn't need you to be happy. What are you going to do, move to MySpace?
- notahacker 16y agoStopping using the "like" button so as not to give them usable data would be the first step... - Facebook's bigger problem is that their "platform" strategy makes it pretty easy to monitor these metrics and target fans without paying Facebook a penny. Essentially they traded potential revenue streams for ubiquity. Getting a "x and y like this" published in friends of fans' streams is a free action, as is collecting demographic information on the "likers" and sending them all coupons they have to "like" to activate. Established brands can generate better ROI from well-run fan page promotions they don't pay Facebook for than paid display ads with low CTR.