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As a response to the movie, they know it would be a good time to put a human face in front of the press. Hence, they're pushing her forward rather than Zuckerb
by mturmon 16y ago
As a response to the movie, they know it would be a good time to put a human face in front of the press. Hence, they're pushing her forward rather than Zuckerberg. And the NYT slurped it up.
I wonder how long the back-and-forth over how the story was to be structured took.
[edit: I'm not saying Zuckerberg is not human, just that he's overexposed in the media at the moment, and they need to connect Facebook to something else.]
- jv22222 16y agoI'm betting it's an overarching PR strategy that will be executed over the next few months. To try to fix Zuck's reputation by association, rather than directly.