In fact I think the psychology behind celebrity endorsements and advertising is particularly interesting and there is a lot to talk about. Unfortunately, this

In fact I think the psychology behind celebrity endorsements and advertising is particularly interesting and there is a lot to talk about. Unfortunately, this topic, audio quality, is extremely subjective, yes, like someone mentioned in another comment to my original post. But objectively the audio response of Beats are very bass heavy and, in my opinion, the high end response is lacking, but other people really enjoy their beats headphones so thats up to them. Although, the divers in Beats, for the price, are objectively a poor purchase. You can get stronger and clearer drivers in other headphones at a fraction of the cost. I'm not really sure where the last bit of your posts ties in with what I've been saying but I totally agree people will be people, especially when the topic is complex and they can just buy what Harden/KD/etc. wears and be happy.