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I think if we reduce this to "people buy things because of celebrity endorsements" than there isn't much to talk about. Xerox invented the modern PC, Apple spe

I think if we reduce this to "people buy things because of celebrity endorsements" than there isn't much to talk about. Xerox invented the modern PC, Apple spent the next 30 years applying celebrity endorsements and marketing nonsense to make money. That's the story. I think this is very wrong. If you are selecting a component to put in a device, this is a mostly objective question. Price. Objective quality, longevity. For a person to get value out of a thing, you must cross into more "subjective" territory. If you refuse to rely on anything that is subjective, nothing about humans makes sense. Why do people want to look cool anyway? Why are people listening to music?

xzel 8y ago
In fact I think the psychology behind celebrity endorsements and advertising is particularly interesting and there is a lot to talk about. Unfortunately, this topic, audio quality, is extremely subjective, yes, like someone mentioned in another comment to my original post. But objectively the audio response of Beats are very bass heavy and, in my opinion, the high end response is lacking, but other people really enjoy their beats headphones so thats up to them. Although, the divers in Beats, for the price, are objectively a poor purchase. You can get stronger and clearer drivers in other headphones at a fraction of the cost. I'm not really sure where the last bit of your posts ties in with what I've been saying but I totally agree people will be people, especially when the topic is complex and they can just buy what Harden/KD/etc. wears and be happy.