3 ms·
> It is an "ingenious" business model to raise up hype over "the new great design trend" nobody heard about, and then sell your expertise in it and your design
by drivingmenuts 8y ago
> It is an "ingenious" business model to raise up hype over "the new great design trend" nobody heard about, and then sell your expertise in it and your design "services" at six digits per project
That's 99% of marketing: figure out a thing that nobody really needs, figure out a way to make them think they need it, then sell it to them at a ridiculous price.