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The name Wesabe had a huge part to do with losing. Patzer is right, with a name like Wesabe you have ZERO chances of capitalizing on word of mouth. Before you b
by bretthellman 16y ago
The name Wesabe had a huge part to do with losing. Patzer is right, with a name like Wesabe you have ZERO chances of capitalizing on word of mouth. Before you buy a domain for your business, find 10 random people and ask them to type out the domain. If they fail or have to stop to even think about how to type out the domain, it's a failure.
- bretthellman 16y agoAlso, Mint didn't ignore the power of SEO... Even before the product had launched they had a blog that was providing inbound traffic.