3 ms·

This is possibly a bad move business wise as it possibly exposes business intelligence information that a company may not want competitors to have.

• koolba 8y ago
  I thought that as well but closer reading of the article indicates it’s specifically for political advertisements, not generic ad spend by corporations.
  • master-litty 8y ago
    So this is only applies to political advertisements? The title is misleading and should be changed.
    • stevehawk 8y ago
      No the article says its for all advertising accounts but political one in particular they will divulge more information than just budget.
  • apoorv20 8y ago
    It seems that we will be able to see all the ads related to an advertiser account. [1] [1] https://ads.twitter.com/transparency https://ads.twitter.com/transparency
    • AznHisoka 8y ago
      I went to twitter.com/spotify, where is the link to see all their ads? Am I missing something?
      • olex 8y ago
        Go to https://ads.twitter.com/transparency/Spotify https://ads.twitter.com/transparency/Spotify.
• deleted 8y ago
  [deleted]
• tonyedgecombe 8y ago
  I'm not sure, their competitors different enough that I can't see it being that valuable. For advertisers it might be a different matter, it isn't that hard to figure out what your competitors spend on ads but I'm not sure it's in Twitter's interest to make it easier. Google seems to go a long way to obfuscate what is going on in your Adwords account.