How is this a conspiracy theory? I don't think that the business groups in publishing are any happier about the current state of affairs, but they have seen lit

How is this a conspiracy theory? I don't think that the business groups in publishing are any happier about the current state of affairs, but they have seen little option but to make themselves beholden to advertising companies. I doubt the irony of these articles escapes anyone in the media, but their failure to adapt early on has led them down this road (although gleefully embracing Facebook instead of their own sites as a way to spread content is not 100% Facebook's fault). It should be clear to anyone paying attention that current business models to sustainably support journalism have failed, and we are approaching (or have already reached) a point where only low-effort 'clickbait' and recycled AP content is profitable.