It's using an altcoin, which is why it's so cheap - because the market has adjusted to correctly price reliable storage in the Bitcoin blockchain (given its imp

It's using an altcoin, which is why it's so cheap - because the market has adjusted to correctly price reliable storage in the Bitcoin blockchain (given its importance, number of users, and frequency of updates) and has not yet adjusted to correctly price reliable storage in this altcoin's chain. Or, worse yet, the market has correctly priced it and you get what you pay for.