On a somewhat related note: https://www.wsj.com/articles/demand-for-batteries-is-shrinking-yet-prices-keep-on-going-and-goingup-1523871000 https://www.wsj.com/

On a somewhat related note: https://www.wsj.com/articles/demand-for-batteries-is-shrinking-yet-prices-keep-on-going-and-goingup-1523871000 https://www.wsj.com/articles/demand-for-batteries-is-shrinki... I was able to read it via a google search: https://www.google.com/search?q=duracell+energizer+high+prices https://www.google.com/search?q=duracell+energizer+high+pric... From the article: Shoppers are paying more for disposable batteries even though the proliferation of toys and consumer electronics powered by built-in rechargeable batteries has reduced U.S. demand. That is because the two biggest disposable-battery brands, Duracell and Energizer, control over three-quarters of the market. As both focus on profits, they are no longer offering deep discounts as they did when they were racing for market share. Batteries on average cost 8.2% more than a year ago, while prices in the overall household-care segment rose only 1.8%, according to Nielsen. At a time when prices are stagnating on everything from toilet paper to diapers, such pricing power for a product that is increasingly obsolete has confounded shoppers.