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Is there a reason for why major tech companies are heavily pushing their smart speakers? Their seems to be a lot more marketing push going on than when they wer
by forkLding 8y ago
Is there a reason for why major tech companies are heavily pushing their smart speakers? Their seems to be a lot more marketing push going on than when they were pushing out new phones/tablets/hardware etc in the past (Amazon fire, Google Pixelbook, Google Chromecast, Amazon Roku etc.)
- reaperducer 8y agoMachine learning. More data = more learning. Even bad data is valuable. It's how Google keeps Google Voice and Gmail free.
- 40acres 8y agoVoice interfaces have huge potential. I think the potential for a truly amazing voice interface / AI (think JARVIS from Iron Man) outweighs the potential of hardware.
- insulanus 8y agoProbably for a similar reason that they push their own app stores. You get used to using something, depend on it. After the lock-in period, they are in a much better position to offer you new services that you simply can't refuse.
- ertemplin 8y agoI think it's because it helps the big tech companies sell more stuff later on. If you have a smart speaker, you are probably more likely to be a Prime member, Spotify subscriber, and make purchases with Amazon or Google Express via the speaker.
- untog 8y agoA few reasons come to mind: - landgrab. You're very unlikely to have more than one smart speaker system in your phone, so once you've got an Alexa, you'll probably pick up some Alexa Dots rather than get a Google Home. This applies to an entire household in the way that even cellphone choices don't. - lock-in. The web is all pesky and open, whereas these voice interface platforms are perfectly locked in for ultimate profit. And you can't get the web on them! Ideal.
- deleted 8y ago[deleted]
- nautilus12 8y agoPassive data collection on a massive scale
- maxk42 8y agoThis is the correct interpretation: Google and Amazon thrive on data.