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My mom’s company sells on Amazon with her own branding. Much of what she sells is her own design and manufacture, and some of it white label and in her own bran
by CodeWriter23 8y ago
My mom’s company sells on Amazon with her own branding. Much of what she sells is her own design and manufacture, and some of it white label and in her own branded packaging. Her company and brand are in the Amazon Brand Registry, which is intended to help defend merchants from counterfeiting and other types of branding abuse. Her company does not sell wholesale and is definitely the only source for products under the company brand.
When another party lists as “New”, counterfeit goods on her listings or Trademark-stuffs her brand name onto their listings, it should be quite simple to determine the other people are in the wrong and their listings should be deleted.
Here’s what really happens. First email mom sends clearly mentions all pertinent facts and requests the takedown. Five or so email exchanges (and about 4 days) later, all spent re-answering some subset of questions that were answered by her initial message, Seller Support finally refers the case to Amazon Legal (aka "Seller Performance"). And even then it's hit or miss if Seller Performance will delete the infringing listing.
She's even emailed jeff@amazon.com about all these shenanigans. So yeah, he's complicit.
- XalvinX 8y agoWow. Well that does suck then. But just because you emailed someone named "jeff" over there hardly means he read it..that's a stretch.