I understand this to mean that the blue ocean opportunity is one where competition is scarce while a red ocean opportunity is one where competition is fierce an

I understand this to mean that the blue ocean opportunity is one where competition is scarce while a red ocean opportunity is one where competition is fierce and margins are tight [1]. https://www.amazon.com/Blue-Ocean-Strategy-Uncontested-Competition/dp/1591396190 https://www.amazon.com/Blue-Ocean-Strategy-Uncontested-Compe...