The real message is exactly the opposite of what the article supposes. The real message, now directly from Apple, is "fuck you, our old ass shit is good enough

The real message is exactly the opposite of what the article supposes. The real message, now directly from Apple, is "fuck you, our old ass shit is good enough for you cause we say so." This is obvious because they are spending money on marketing rather than on actual products. Probably, they aren't planning on releasing anything new this year nor fixing their egregious issues with both hardware and software. Why would they when most people are perfectly happy to give them money for inferior, outdated, and recently garbage products? Apple doesn't care about customers, they care about numbers and the numbers are telling them there is no market for laptops and desktops anymore. Too bad there's more to running a business than numbers and I suspect Apple is about to find that out the hard way over the next decade. From the brink of bankruptcy to the brink of bankruptcy would not surprise me at this point given their horrific product offerings these last three years, including ios and iphones.