>Newspapers and TV channels have functioned for years without tracking everything you do when they use ads. Different medium, different market. >The idea that

>Newspapers and TV channels have functioned for years without tracking everything you do when they use ads. Different medium, different market. >The idea that we NEED tracking or the entire advertising ecosystem collapses is stupid. Nobody made that claim. I said it may increase revenue for the website, and will improve ad relevance for the end-user. This is exactly the "black and white" arguments I was talking about.