The answer is probably "because your content is locked on that provider", but that's a less and less valuable point. Obviously, BitTorrent was the big reason i

The answer is probably "because your content is locked on that provider", but that's a less and less valuable point. Obviously, BitTorrent was the big reason in the past, but now the reality is that there is a lot of competition in the video space - you aren't just competing with films and tv shows, but youtube videos, twitch streams, etc...