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Or maybe they aren't needed at all? Most people I know that want a Tesla have wanted one forever and weren't really coerced into it by sales and marketing.
by JohnJamesRambo 8y ago
Or maybe they aren't needed at all? Most people I know that want a Tesla have wanted one forever and weren't really coerced into it by sales and marketing.
- dannyw 8y agoThe best marketing is the one you don’t realise.
- mygo 8y agoThey may not have had a sales guy come knocking on their front door, but if you think they weren’t marketed to, then Tesla did an excellent job of marketing.
- george_morgan 8y agoAh, but marketing isn’t simply coercion or persuasion. For instance, if you’re gathering requirements from customers before, during and after the development of a product you’re doing marketing whether you realise it or not.
- sdhgaiojfsa 8y agoAll other things being equal, the more compelling the product, the less you need to market it to achieve a given level of interest. Tesla cars are SUPER compelling on a lot of levels. I would be surprised to hear that they need the same level of marketing effort as weaker entrants from other car companies.