3 ms·

I don't think an umbrella company is needed. Wait to setup an LLC for each side project as they become profitable and show continued growth. That way each proje

by saluki 8y ago

I don't think an umbrella company is needed. Wait to setup an LLC for each side project as they become profitable and show continued growth. That way each project/company is in their own silo. For side projects give them their own domain/branding don't worry about linking to parent company or your site. If it's an info product that you are using your personal brand/blog to market, then link back to your personal site.

gitgud 8y ago
Thanks, I like the idea of siloing each thing, I guess that would also make it easy to pass off management or sell. But if you have a collection of related services, surely you want to funnel users from one service to the others. I see this happening when a user reads the about page or app description of a standalone app: - "Like this? Checkout Service X and Product A" However sometimes I like to see a company behind the app, which I can associate with other quality apps. - "This is an Umbrella Company Product" An example is related products by the same developer on app stores. It can also work against you too though, as a bad quality app will tarnish the chances of the other apps...
- saluki 8y ago
  y, but you can cross promote without having them attached to an umbrella company. Just add info/links to related products on the about page and recommend them in your email list, etc. You could even have an umbrella domain name without making it an LLC etc. That lists all your services/products if you want. Forming lots of LLCs can get expensive while you're finding product market fit. Typically you'll only have one or two products that really break out anyway and those are the ones that will need an LLC. y, definitely keep stripe accounts, mailing lists, email services etc you use separate so if you decide to sell one it's easier.
  - gitgud 8y ago
    Thanks for the advice! Silos of businesses, with an umbrella domain sheltering them all together. Kind of reminds me of this guys site: https://apki.io/ https://apki.io/

by saluki 8y ago

gitgud 8y ago

Thanks, I like the idea of siloing each thing, I guess that would also make it easy to pass off management or sell. But if you have a collection of related services, surely you want to funnel users from one service to the others. I see this happening when a user reads the about page or app description of a standalone app: - "Like this? Checkout Service X and Product A" However sometimes I like to see a company behind the app, which I can associate with other quality apps. - "This is an Umbrella Company Product" An example is related products by the same developer on app stores. It can also work against you too though, as a bad quality app will tarnish the chances of the other apps...

saluki 8y ago
y, but you can cross promote without having them attached to an umbrella company. Just add info/links to related products on the about page and recommend them in your email list, etc. You could even have an umbrella domain name without making it an LLC etc. That lists all your services/products if you want. Forming lots of LLCs can get expensive while you're finding product market fit. Typically you'll only have one or two products that really break out anyway and those are the ones that will need an LLC. y, definitely keep stripe accounts, mailing lists, email services etc you use separate so if you decide to sell one it's easier.
- gitgud 8y ago
  Thanks for the advice! Silos of businesses, with an umbrella domain sheltering them all together. Kind of reminds me of this guys site: https://apki.io/ https://apki.io/