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I don't think any of the things you suggested require Apple to be an MVNO, and being an MVNO is a low margin business since you don't actually own anything, and
by Eridrus 8y ago
I don't think any of the things you suggested require Apple to be an MVNO, and being an MVNO is a low margin business since you don't actually own anything, and would drive even more strife with the existing carriers. Project Fi gets away with it because it's a tiny player that has no marketing or retail presence and basically exists for the nerds.
- toomuchtodo 8y agoCouldn’t Apple get away with it because they’d need no marketing? They have their stores, Apple.com, and could accept Apple Pay as payment. The sales channels exist, the payment infra exists, and I imagine the systems/ops infra exists as they double down on their own data centers for iCloud.
- Eridrus 8y agoMy point was that carriers aren't particularly concerned about Project Fi, because it isn't trying to be a mass market carrier. Apple getting into the game would probably cause more consternation because it's harder for Apple to do anything without it being repeated by every news outlet.