I bet they have a lot of “conversions” because a significant portion of their user base don’t log in and use the site to interact with others, they just browse

I bet they have a lot of “conversions” because a significant portion of their user base don’t log in and use the site to interact with others, they just browse the front page of some particular sub or thread they ran across. Not something you can exactly do with FB for example. Of course, the redesign is so badly broken it will dump you back to the old view half the time. But they have this weird sort of captive yet passive audience that sees what is delivered by default via the front page and the default subs.