Yes, indeed. It will take a few cases to see what reality is. Though I am equally sure companies which make billions off personal data will leave no stone untur

Yes, indeed. It will take a few cases to see what reality is. Though I am equally sure companies which make billions off personal data will leave no stone unturned to argue that their use case is legit. Their case will be helped by the fact that they can simply have the user “consent” to stuff. And since none of those are “critical” services, they will find ways to prove that user consent was actually voluntary, and not coerced. So I think you’re right that only the most egregious violations will have real trouble. The judges might also want to demonstrate to everybody (including their own system) that the big stick can in fact be wielded to real effect. If people start beliving that the stick is really just a prop, no point carrying it, is there…