I do agree that for pure ecommerce store MVP Shopify is the primary option. I was referring to use case that's been frequent in my experience: a brick and mort

I do agree that for pure ecommerce store MVP Shopify is the primary option. I was referring to use case that's been frequent in my experience: a brick and mortar shop wants the online shop capability but does not expect many sales from it. One case: a friend of mine is currently paying $45 a month for an ancient closed source PHP ecommerce solution and only bringing in $500 month in online sales (but regular foot traffic brings in much more). He'd love to go to something less expensive, but Shopify wouldn't really change much. I started setting up Prestahop for him, but realized even if I gifted him my time, the problem would be supporting it afterwards. Another thing with Shopify, it is not like $29 a month brings you instant happiness. There is a whole Shopify ecosystem with paid plugins etc. So you will need to spend time and get comfortable with Shopify just like you'd need to with Magento, Prestashop, woocommerce etc. Plus not owning your backend has its own set of problems. Thus Shopify is not necessarily the best long term solution.