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Beware it from both sides. Tesla spends millions a quarter on advertising, including hiring people to monitor and post on social media.
by bjl 8y ago
Beware it from both sides. Tesla spends millions a quarter on advertising, including hiring people to monitor and post on social media.
- jasoncartwright 8y agoCitation needed
- bjl 8y agoYou can find Tesla's' advertising spend easily in their quarterly findings. As for using it to have people monitor/post on social media, you'll regularly see job postings from them that explicitly list this as part of the job, like [1]. [1] https://www.indeed.com/viewjob?jk=e0d97bcb4da6ad04&tk=1ce4rup9f4o55dpe&from=serp&vjs=3 https://www.indeed.com/viewjob?jk=e0d97bcb4da6ad04&tk=1ce4ru...
- jasoncartwright 8y agoI can't seem to find that advertising spend number. Got a link? That role looks the same role as any medium/large company would have for social media engagement.
- bjl 8y ago[1] Under 'Selling, General, and Administrative Expenses', you can easily see that Tesla spends around 2.5B a year on expenses relating to 'personnel and facilities costs related to our stores, marketing, sales, executive, finance, human resources, information technology and legal organizations'. They don't give more detailed breakdown, but they only have to include the marketing term in the overview if its a material amount (which is obviously at least millions per quarter given that the total is in the billions). [1] http://ir.tesla.com/secfiling.cfm?filingID=1564590-18-2956&CIK=1318605 http://ir.tesla.com/secfiling.cfm?filingID=1564590-18-2956&C...
- Shank 8y agoThis is true -- but almost every company monitors social media and has people post on it in an official fashion. There's no harm in watching twitter mentions for "my Tesla is broken" and reaching out to people.
- mkirklions 8y agoWhat about spamming upvotes on reddit?
- slouch 8y agoIt doesn't seem to be working in /r/realtesla
- mkirklions 8y ago1k subscribers? Nah, /r/news is a much better use of resources.
- compcoffee 8y ago>You can find Tesla's' advertising spend easily in their quarterly findings. Musk played Trump's "fake news" card. If you now try to say anything negative about this company, the fans will brush it off as "fake news" and ignore it. Remember when the HackerNews crowd told us they were too smart to fall for such things?