IMHO the comments here and seekingalpha are unnecessarily critical and frankly, kind of lame. 1. I tried Domo a year ago: it's actually quite nice and easy to

IMHO the comments here and seekingalpha are unnecessarily critical and frankly, kind of lame. 1. I tried Domo a year ago: it's actually quite nice and easy to setup, much easier than Tableau was. A couple of friends tried to deploy Domo at scale: it's no easier than other enterprise BI i.e. a pain. The devil's in the (enterprise) details, and it's fair to say that none of us here on HN really know. 2. web BI is severely crowded, so it's natural for a company like Domo to burn huge amounts of cash to earn marketshare, just like Lyft, GoDaddy, Monster.com and others did. It's risky, but enterprise BI is risky. 3. buying services from insiders is a common practice and isn't a red flag on its own, if the expenses are reasonably justified and the prices paid are reasonable (i.e. at a discount). There can be big savings in transaction costs (e.g. salesrep commissions) and potential tax savings (and yes, there's completely legal versions). 4. lavish expenses? really? Y'all need to see what startups pay in San Francisco for rent, let alone salaries. Good on Domo for spending on their Utah staff! See other comments in this thread about private jets: for business travel, it can be a nominal expense and staff LOVE IT. I owned a company in the corporate food space that catered to the top tech companies and VCs: $300K is not large. 5. anti-Utah? SV-bias? really? I wish I'd owned IPO stock in Dell, Qualcomm, Microsoft and Amazon. disclosure: I don't own stock in Domo, don't plan to own stock in Domo and know anyone at Domo. Ditto for other companies in the BI space.