AWS might be larger than GCP, but the rest of Google (Search, Adwords, Adsense, YT, Gmail, Maps, Apps, etc.) is larger than all of AWS+Amazon and that's the kin

AWS might be larger than GCP, but the rest of Google (Search, Adwords, Adsense, YT, Gmail, Maps, Apps, etc.) is larger than all of AWS+Amazon and that's the kind of resources over which Google can amortize things. https://electrek.co/2017/11/30/google-is-officially-100-sun-and-wind-powered-3-0-gigawatts-worth/ https://electrek.co/2017/11/30/google-is-officially-100-sun-... Google has been running almost everything, GCP included, under Borg and can squeeze mixed workloads more tightly than the industry average. My understanding is that Amazon's technology is less uniform, but perhaps they have improved things and thus increased their utilization. You are basically printing money when it goes up by even just 1%. Or you can afford to hand out freebies like Kubernetes masters, since they're lost in the noise.